At only twenty-five years of age, Maluma is widely considered one of the leading voices in Latin music and a bona fide global youth idol. Born Juan Luis Londoño in Medellin, Colombia, he formulated his artistic moniker Maluma from the first two letters of the names of his mother, father and sister.
The 2018 Latin GRAMMY award winner for Best Contemporary Pop Vocal Album (for F.A.M.E.) is one of social media’s most popular artists with over 23 million Facebook fans, 6 million Twitter followers, and a whopping 46 million Instagram followers (making him the leading Latin male artist on Instagram). His official YouTube/VEVO channel has garnered over 9 billion views and has more than 22 million subscribers, having earned him a YouTube Diamond Play Button Award.
His 2017 Maluma World Tour achieved unparalleled success, having sold over one million tickets in 105 worldwide concerts in 2017 alone and making Maluma the top concert-selling Latin artist in the world. In 2018, he broke records achieving full houses in all of his shows throughout the United States and Europe with his F.A.M.E. World Tour selling out the Madison Square Garden arena (New York), the American Airlines Arena (Miami) and two The Forums (Los Angeles), among others.
With his 11:11 World Tour, the box office giant, is taking the world by storm once again. This summer he sold out shows in Poland, Portugal, Hungary, the Czech Republic and Morocco, where he attracted a crowd of 200,000 people. Maluma is now in the midst of the Sold Out North American leg of the tour and excited to return to Europe very soon. Maluma’s 11:11 World Tour concerts underscore his versatility as an artist with a brand new state-of-the-art show that is futuristic and visually charged with lasers, audiovisual effects and pyrotechnics presented in a way never before seen in a show by a Latin music artist. Backed by his live band and twelve dancers.
Since joining Sony Music Latin in 2015, Maluma has released three albums, all of which have debuted at #1 on Billboard's Latin Albums chart: Pretty Boy Dirty Boy (2015), F.A.M.E. (2018) and 11:11 (2019). Maluma is the youngest artist to simultaneously hold both the #1 and #2 spots on Billboard's Latin Airplay chart (with "Sin Contrato" and "Chantaje”) and only the sixth act to ever achieve the feat. To date Maluma has had thirteen #1 songs according to Billboard's Latin Airplay chart.